5 tips for a winning cover letter

By Staff Writer

So it’s time to write a cover letter, and while this may seem daunting we’ve got some tips on what to include to streamline the process for you.

  1. Research, research, research

Take your time to look through the company’s website, the job description, their LinkedIn and their values. It’s a great idea to wrap any relevant links between yourself and the company into your cover letter as this will highlight both your diligence, as well as your alignment with their culture.

This will also help your cover letter stand out as it’ll be bespoke for the position and organisation!

  1. Address your letter to the correct person

In doing your research, you’ll hopefully uncover the name of the hiring manager. This can usually be found on the job advertisement or position description.

If the hiring manager’s name isn’t available ‘To whom it may concern’ will suffice, but it’s always best to personalise where possible.

  1. Make an impression

If you want your cover letter to stand out, you need to make an impression. The best way to do this is by opening with a punchy statement that really summaries who you are, and where your expertise and ambitions sit.

  1. Keep it succinct

Hiring managers normally read a lot of cover letters and CVs for each position, so keeping yours succinct (while still showing off your experience and skills) will be beneficial.

  1. Contact information

While this may seem obvious – don’t forget to include your contact details on the cover letter so that you’re always within reach!

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