3 Tips for Effective Networking

By Jess Jones

Whether it’s a networking event, workshop or even a dinner party, the idea of having a conversation with people you don’t know can be pretty daunting.  Here are 3 ways to make the most out of meeting new people and leaving a lasting impression.  

  1. Listen
    People can get so worked up thinking about what they’ll say when meeting others for the first time, especially in a networking environment.  So flip that thought on its head and focus on active listening.  For example, get in first and ask the person you meet what they do.  Once they’ve explained it, ask them questions i.e. ‘how long have you been doing that for?’ or ‘what do you love about your work?’ 
  2. Connect
    Think about someone you know who would benefit from the other person’s service or product and be the connector.  Take a couple of their cards and be sure to refer them where and when there’s an opportunity. Or if you don’t know anyone, touch base and email them to acknowledge that it was lovely to meet them and that you will pass their details on to anyone who might benefit. 
  3. Pitch
    When it’s your turn to introduce yourself properly, have your elevator pitch perfected.  You should be able to explain what you do in a sentence or two and a good pitch will leave the person you’re speaking to wanting to know more. Be succinct and highlight your passion.

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